Arcelik is a company that serves in the white appliances industry. Arcelik has an undeniable market share in the white appliances industry, and Arcelik is in the Koc Group. Arcelik must predict the product demand of markets to maintain a healthy production line and satisfy the customers.
MilkRunOpt™ solution optimizes raw material purchase and vehicle load using real-time traffic data. The method can also send vehicles to different targets due to convenience. Arcelik uses MilkRunOpt™ for raw material purchases and route optimization.
To conclude, MilkRunOpt™ has helped Arcelik to maintain a better supply chain. Arcelik accesses and uses raw material conveniently with the flexible results given from MilkRunOpt™.